As the CEO of a challenger consultancy, Jeff has spent most of his career trying to understand how people actually work when the world won’t sit still. Why teams stall, why humans have to fight the organization they belong to, and what it takes to create something meaningful in the face of uncertainty. All the while, Jeff has wanted to be Spider-Man. The agility, the sense of bounding through the city, the… Ahem, since then, Jeff has been playing, extending, and now creating the experiences that bring that that sense of super hero wonder. Both for himself and others. As the CEO of immersive realms he is one step closer, but he still has a long way to go.