New Painiacs!

We're always trying to come up with new ways to get our projects in front of potential new backers. Facebook/Instagram/X etc are run by algorithms, well...to be more accurate they're run by nerdy oligarchs that use algorithms to suppress posts that encourage users to travel off platform. 

Unless we pay to promote posts, which we often do. The flipside to that equation is those paid promotions can generate views but few translate into clicks and even less into pledges. In the 12 campaigns we've run, I believe only two new pledges have resulted from paid ads.

New Pain is lucky to have a squad of loyal backers, about 200 in total, that enjoy our books and consistently back several campaigns a year. One of our goals for 2025 is to double the size of that squad. Easier said than done, right? 

Outside of social media, the most effective means we employ to communicate regularly with comic book readers is our Substack newsletter. Not only are the newsletters a low-key marketing tool but they're also fun for Keith to write and (hopefully) enjoyable for the subscribers to read. The big question though, is what other methods could we be using to attract new readers? 

Have at it, group mind! We are wide open for your feedback and idea. 
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