Well. It’s a tabletop game. About cows. Sort of.

Technically, Moo is a chaotic little roleplaying game where you play as a highly intelligent, deeply ambitious cow who can understand and speak fluent English, but absolutely cannot let the humans find out. Why? Because your ultimate goal isn’t to graze peacefully or chew cud with the others. No, your goal is power. Real power. You want to run for office. Win the public vote. Possibly become Prime Minister. Or Queen. Or both.

At the start of the game, you’re just another cow in a field. By the end? You might be giving interviews on live TV with your udders duct-taped down and sunglasses hiding your vacant stare.

It’s a game of disguise, sabotage, manipulation, betrayal, and a surprising amount of emotional nuance for something built around hoof-based espionage.

Every card you draw matters. We use a standard deck of 52 playing cards, but each one has two distinct effects, one for you (the cow), and one for the GM (who plays the Farmer). Sometimes cards give you a moment of power, a disguise, or an ally. Sometimes they expose you in front of a group of schoolchildren.

Each cow has their own stats, like Moo-nipulation, Graze Anatomy, and Udder Nonsense, which sounds like a joke but isn’t. The stats are real, and they matter when you’re trying to sneak into a town council meeting dressed as a small horse.

You’ll climb through five narrative tiers; escaping the farm, blending in, gaining influence, entering politics, and finally ruling the country. There’s even a win condition called Bovine Ascension. Yes, it’s as ridiculous and dramatic as it sounds.

It works for solo players, one-shots, or longer campaigns. It works for chaotic gremlins and clever storytellers. It also works surprisingly well with a drink in hand and a bit of roleplay theatre.

We're Driftforge, a small UK indie team making games we wish already existed. Moo is our newest one, and this campaign is to fund its first proper print run.

That means:

And if we do well, we’ll unlock a bunch of extra stretch goals, Think cow-themed campaign stickers, custom MOO game cards, maybe even official MOO dice! 

Absolutely. As add-ons, you’ll be able to grab:

The Jeff Paradox and The Blood Paradox, two fast, weird story games in the Driftforge line

The Catalogue of Chaos,  Editions 1, 2, and 3, our acclaimed magic item collections for 5e

And yes: Moo t-shirts. Comfy, slightly suspicious, and only wearable in public if you’ve fully accepted what you are

Because the world is teetering on the brink, and what it clearly needs is a game where cows sabotage each other’s political campaigns for control of a nation.

Because we’ve made something genuinely odd, funny, and clever and we’d love to put it in your hands.

Because you probably don’t already own a game where one player roleplays as a paranoid farmer losing control of their own herd.

Click "Back This Project", get the game, and prepare for your Moo-ment.

This project is the work of James and the Driftforge team. James is the creator of the Crap Magic Items series and the Dungeon Master of the Roll Britannia podcast, and the co-creator of The Catalogue of Chaos, The Jeff Paradox and The Blood Paradox.

Together with the Driftforge Games Team, he's unleashing the political power of cows on the world, Driftforge Games brings you this brand new indie game in this fully illustrated book that you can bring to your own table.

Check out our artist Nick Ashton (aka the Chicken Monster) is a professional illustrator, designer, and animator with 20 years of experience creating stunning visuals for industry giants like Warner Bros, Disney, Netflix, HBO, and Dreamworks.